​The psychology of truth and non-truth

A BRIEF ILLUSTRATION OF WHY TRUTH ALWAYS LOSES THE BATTLE AGAINST FALSITY

It may be seen that when PERSUASION is added to argument (logos), it can make any impression it likes upon the soul; take first, for example, the arguments of the meteorologists, who take away one opinion and replace it with another, thus making what cannot be seen, and what is unbelievable appear before the mind’s eye. And second, consider legal battles, where a crowd may be persuaded by a speech because of the skill of its composition rather than the truth of what is said. And finally, consider philosophical debates, where speed of thought may readily be seen to change opinion.

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